About the Event

SA | Women in Franchising

Theme: Resilience in Unexpected Ways

Join the Women in Franchising SA Committee for a powerful and inspiring breakfast event featuring Abbie Taylor, senior People & Culture leader and National President of the Australian Institute of Training and Development.

In this deeply personal session, Abbie shares her journey as a new franchisee whose life changed dramatically just four weeks after taking on her business. Through stories of challenge, resilience and determination, Abbie will explore the importance of adaptability, trusting your instincts as a business owner and finding strength in unexpected moments.

Attendees will leave inspired by Abbie’s honest and uplifting story, while gaining practical lessons that can be applied both personally and professionally.

Following Abbie’s presentation, join us for an engaging panel discussion featuring:

• Abbie Taylor
• Abbie Oliver from Hitch
• Melissa McPhee from endota

The panel will continue the conversation around resilience, sharing personal experiences and practical insights from their own journeys in business and franchising.

Please note: Complimentary member tickets do not apply to this event. Additionally, $5 from every ticket sold, plus money raised through an in person raffle, will be donated to Community First Responders Australia (CFRA).

CFRA’s mission is to enhance community resilience and save lives through emergency response. Since its inception three years ago, CFRA has trained more than 10,000 people, installed over 60 Shock Stations®, provided licensed First Aid Services at more than 550 events and empowered 2,600 people to become CFRA GoodSAM Responders. Your donation will help CFRA continue supporting vulnerable communities, including funding a bespoke van to attend First Aid events and train disadvantaged communities.

Event Speakers

Event Sponsors